RPMS

We make it easy

No hidden costs.

No hardware to purchase

No training/installation fees

No maintenance fees

Just purchase the cards as used.

Quick Facts

Dealers lose 25% of their service customers annually.
It costs 10 times as much to get a new customer as it takes to retain an existing customer.
Dealers allocate 6 times as much to the acquisition of customers as they do for the retention of existing customers.
Customer retention rarely exceeds 30%.
A 5% improvement in customer retention can lead to profit increases of up to 100%.
Customers that consistently use the dealership's service department are 17 times more likley to return to the dealership for their next purchase.
LoyaltyTRACT will improve your customer retention rates!

Whether or not your car buyers remember you when it comes time to buy their second car is the single biggest expense to your dealership. Help keep those valuable customers you have tried so hard to get with RPMST.

Introducing Closed Loop Marketing

Your dealership is a group of several departments: New Cars, Pre-Owned, Service, Parts, Collision, Rental, and probably more. In most dealerships though, they operate independently, often with little support from one another. Sure, you may have car buyers, but LoyaltyTRAC makes that buyer a customer by keeping that customer in the "loop of the dealership." It does this by offering awards to the car buyer; awards that pursuade a buyer in need of an oil change to come to your service department, another to rent a car from you for a business trip to Arizona. This turns your car buyers into loyal customers that will trust you and your sales associates when it comes time to purchase their next vehicle.

Key Components of RPMS

Sales Associate Training

Identify what makes your dealership different from your competition
Sell vehicles for $200 to $400 more
Identify those sales associates that may need additional training

Printed Service "Certificates"

Professionally developed service "Certificates", showing services and products offered
Non-confrontational up-sell
Service writer "up-sale" training

Personal Customer Web Page

Allows your customers to check their Card balance
View mileage based scheduled maintenance as well as menu based maintenance
Customers can review their vehicle maintenance history (Optional)
Give your customers the convenience of scheduling their next service appointment online
Offer dealership or service specials through your customer's personal page

Loyalty Card

Accumulate points for services offered.
Up to 20 dealer defined products per card.
Automatic customer pulls.
Dealer defined graphics.
Each customer receives:
- A personalized letter from the dealership
- A products/awards certificate
- Loyalty Card